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 Column      Display Value      Display Percentage      Chart      Use Secondary Axis 
MultiVariate Key
Visits
Transactions
Revenue
Conversion Rate
Conversion Rate Improvement
Revenue Per Visit
Revenue per Visit Improvement
Page Views
Minutes per Visit
Pages per Visit
Bounces
Bounce Rate
New Visitors
New Visitor Rate
Repeat Visitors
Repeat Visitor Rate
Total Seconds on Site
Minutes Per Visit Improvement
Pages Per Visit Improvement
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MultiVariate TestingSaturday, November 21, 2009
Transaction Type: 
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 MultiVariate Key  Visits  Transactions  Conversion Rate  Conversion Rate Improvement  Revenue Per Visit  Revenue per Visit Improvement 
 Special Offer D  40  2  5.00%  480.00%  6.25  478.70% 
 --- Overall ---  232  2  0.86%  -------  1.08  ------- 
 --- Not Assigned ---  1  0  0.00%  -100.00%  0.00  -100.00% 
 Baseline  53  0  0.00%  -100.00%  0.00  -100.00% 
 Special Offer A  42  0  0.00%  -100.00%  0.00  -100.00% 
 Special Offer B  52  0  0.00%  -100.00%  0.00  -100.00% 
 Special Offer C  44  0  0.00%  -100.00%  0.00  -100.00% 
Report generated Saturday, November 21, 2009 1:22:37 AM
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